A Trust & Safety crisis doesn’t just risk reputational damage — it grabs leadership’s attention too. That’s your moment to make the case for investment in your team. Here’s how I would turn a T&S incident into a strategic win.

A new report argues that, without industry-wide standards or codes of practice, T&S professionals are vulnerable to corporate pressures and destined to always be reactive to company's conflicting priorities. The answer? Greater independence.

Much of the work I've done over the years has circled around the problem of how to balance human moderation and automation. Now I'll be doing it within an AI moderation company

Companies tend to invest in Trust & Safety when there's a brand or reputation risk, which isn't a structured or sustainable way to build a safety programme. Using a framework, like the Hierarchy of Growth Business Needs, can help to get buy-in before there's an emergency